Branding + Art Direction
Step into a world of timeless elegance and sophistication at restaurant & venue Edisons, right in the heart of Disney Springs, FL. Once a bustling power plant in the early 1900s, this historic building has been transformed into a haven where the spirit of the golden age of jazz, flappers, and speakeasies lives on.
Each detail has been carefully curated to capture the essence of the Roaring Twenties, with a modern twist that breathes new life into classic aesthetics. From the ornate art deco motifs to the sleek furnishings, every aspect of the decor is designed to dazzle and delight. Every moment spent in this establishment feels like a journey through time. It's a place where memories are made, laughter echoes through the halls, and the spirit of the past mingles harmoniously with the excitement of the present.
Project Roles:
Completed as a solo project
Existing Trademark
Proposed Primary Trademark
Proposed Secondary Trademark
The proposed trademark channels the captivating style of the 1920s, creating a sleek and recognizable aesthetic that sparks curiosity. It references a renowned name from history, inviting intrigue and fascination. The logo mark was crafted using the Park Lane typeface to capture the essence of the 1920s aesthetic.
